Our story
CreatorFi grew out of Insomnia Labs, where our founders built data and loyalty platforms for brands like Coca-Cola, L’Oréal and Under Armour. Along the way they kept meeting creators and labels with real, recurring revenue that banks wouldn’t finance and investors wanted to own. We launched CreatorFi in 2025 to finance them on terms that let them keep what they built. In 2026 we raised $45M in equity and debt, and today we provide growth capital across live events, royalties, gaming and creators.
How our growth capital works
We back what’s already earning.
Every deal starts with revenue that exists: royalties, ad revenue, ticket sales, platform payouts. We read statements, not pitch decks.
You keep what you built.
We don’t take equity in your company. We’re repaid from the revenue we financed.
Loyal beats loud.
We’d rather back a creator with a cult following than a big account nobody watches twice.
Built around your cash flow.
Advances, credit lines, acquisitions and revenue shares. We shape each deal around how and when your money comes in.
More than money.
Partners get our network: games for music launches, YouTube networks, film financiers and distribution partners.
The capital behind us
In September 2026 we raised $45M in equity and debt, with room to grow our credit facility by another $100M.
EV3 (Escape Velocity) led our seed round.
VerisFi Capital is our senior lender, with mezzanine capital from Intrinsic Capital and Kamui Finance.
Our office
61-63 Crosby Street, Floor 3
New York, NY 10012